WATERLINE —
precision fittings for private spaces.
SCOPE OF WORK
Identity · Product Direction · Packaging · Digital · Showroom
01 — OverviewPrecision, proportion,
and patina.
Waterline is a conceptual bath fittings brand merging technical precision with sensory beauty. Identity, specs, showroom and commerce are a unified system addressing two intertwined audiences: architects seeking precision and residents drawn to enduring, lived-in beauty—each fitting a technical solution and an object of patina desire.
02 — Product DirectionSpecification-inspired
visual language.
One system, two audiences.
Spec-grade graphics and finish samples give architects what they need; lifestyle and editorial product imagery gives residents what they want—one cohesive brand that serves both.
