Selene Lune Nata

FRAGRANCE & HOME RITUAL CONCEPT

A strategic design study regarding the brand architecture of a conceptual candle house. The challenge was to systematize abstract concepts—moonlight, ritual, and quiet femininity—into a rigid visual framework. This project serves as a proof-of-concept for how atmospheric brands can maintain "sensory intimacy" while scaling across strict packaging and digital commerce requirements.

SCOPE OF WORK