HOTEL
TOURMALINE

 
 

Hotel Tourmaline
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Brand Identity Concept

The graphic identity of the hotel was intricately intertwined with the framework and organic elements of the tourmaline crystal. This captivating stone, with its electrical properties, symbolized a powerful connection between Earth and the human spirit. To embody the hotel's spirit, the toiletry designs harmoniously blended black and white contrasts with vibrant pops of yellow, green, and purple accents. These designs were skillfully crafted to evoke a sense of conscious movement, drawing inspiration from stability and harmony. The outcome exuded a glamorous yet quirky atmosphere, subtly hinting at the essence of contemporary design.

hotel exterior.JPG